“This shampoo prevents hair loss,” and “Do your drains get clogged often? Change your shampoo!” Which of the two messages is better? Both messages appeal to the shampoo’s effectiveness in reducing hair loss, with the former addressing the person experiencing this issue, and the latter targeting all family members, including him. Depending on how one interprets the impact of preventing hair loss, the sales results can vary significantly. Some view it as maintaining a good appearance, while others see it as a matter of hygiene and convenience. Linking product benefits to public interest offers many advantages. - Joseph’s “just my thoughts”
In mathematics, a "recursive proposition" is a proposition whose true or false value is fed back into the proposition itself. For example, "I can never allow this to happen before I die!" is a recursive proposition. Unfortunately, the condition for proving that this is possible is that I die. The problem is that you are dead once, you can not be longer the person who gives permission. This phenomenon also occurs in the investment business. The most common example of this is an investment in stocks. This is a recursive proposition because if the price of a stock goes up and you sell it, the sales volume directly affects the price. Therefore, the number of shares (trading volume) is one of the most important factors to be considerable when investing in stocks. This property of recursive propositions is a good explanation for why the large trading of stock volumes is difficult to work. - Joseph’s “just my thoughts”