An important aspect of understanding your business ecosystem is knowing your position within it (positioning), whether you hold a higher or lower (subordinate) role, and whether your offerings are substitutes or complements. Netflix started as a DVD rental service. With the rise of online streaming, Netflix saw it as a replacement for DVD rentals. Kimbap and Ramen are complementary goods, but Ramen and Udon are substitutes. This is why, even when setting up a snack bar, paying attention to the menu is crucial. Complementary goods increase sales, while substitutes are more likely to lead to no change or even a decline in sales. - Joseph’s “just my thoughts”
The number of gas stations along the road decreases as vehicle mileage increases. If you do not understand your business ecosystem and only manage it diligently, the consequences will stay with you. A gas station is a subordinate part of a car. Therefore, changes in car performance have a ripple effect on many related industries. I must constantly monitor and study the ecosystem in which I operate my business and decide how to respond when changes happen. The shift from internal combustion engines to electric vehicles also impacts gas stations. The world is changing rapidly right now. - Joseph’s “just my thoughts”