Storytelling is the foundation and framework of communication. It’s essential to convey values in an easy, engaging, and emotional way. The world is filled with stories, many of which are reborn with different values depending on how they are processed. Investment, management, and love are all forms of storytelling. This world craves stories. Myths in ancient times, religion in the Middle Ages, and media today all process and share stories. Entrepreneurs are storytellers. However, most people in business tend to overlook telling stories and only focus on presenting products and services. No product or service enters the world without a story. - Joseph’s “just my thoughts”
The reason that unboxing videos are so popular on YouTube is that consumers trust them. Consumers trust them to be on the side of the buyer, not the seller. Unboxing storytelling starts with the box and shows the product after it has been unpacked. It is entirely from the buyer's point of view. Sellers, on the other hand, want to show the product first. In the online world, being on consumers' side is more trustworthy than being honest and accurate - but that doesn't mean it's less important. If you need to earn trust, you should prove that you're on the customers' side. - Joseph’s “just my thoughts”