Everything that is expressed and recorded externally, such as cell phones, computers, memos, books, and drawings, is an extension of the brain. Our brains aren’t just inside our bodies. This concept is important because extending the ego greatly influences how we see the world. We pay close attention to topics that involve us personally. Self-relevance is a key factor that drives our lives. Personal relationships and possessions get a lot of focus, while other areas seem less important. This is due to a feature of the human brain called ‘selective cognition.’ As civilization advanced, humans delegated parts of the brain’s functions to machines. It was inevitable to make good use of these tools. We should take an interest in the Homo Faber. - Joseph’s “just my thoughts”
Facts and fake news coexist on social media. So do claims and counterclaims. In theory, the new communication tools of social media give them equal opportunities to express themselves. It's a communication environment, unlike anything humanity has ever known. A great way to make your voice heard in this environment is to state your beliefs and connect with the people who support those beliefs through social media. Social media will connect you with sympathetic people, no matter how illogical or unpersuasive your beliefs. Traditional media can't structurally accommodate this mechanism, but it's a reality. - Joseph's "just my thoughts"