Skip to main content

Posts

Showing posts with the label reorientation

Just my thoughts #0402

It doesn’t make it sell well; it’s about choosing and focusing on what has sold well. You can expect it to sell well, but you can’t predict that it will sell well. Conversely, it’s much wiser to put it on the market to see if it genuinely sells well while holding your expectations, and then discard it if it doesn’t sell, focusing only on what does sell well and developing it further. Thoughts are crucial, but they don’t create any wealth. Market choices create wealth. Start small and try to manage your risk. Don’t gamble; instead, verify. - Joseph’s “just my thoughts”

Just my thoughts #0046

The reorientation and expansion of a business should be planned and decided in terms of customer synergies, not company synergies. It may be more successful to offer a customer who buys apple jam an extra slice of bread to spread it on than to provide a customer who buys apple jam an extra jar of peach jam. It's easier for the jam seller to give away an extra jar of jam, but for the customer, the bread is more valuable than the jam. - Joseph’s “just my thoughts”