FAST (Free Ad-supported Streaming TV) is gaining attention. It refers to a type of media service where viewers watch ads and access content for free instead of paying a fixed subscription fee to watch movies or shows online. However, strictly speaking, FAST isn’t truly free because viewers must watch ads. In terms of opportunity cost, the viewer pays for the service by watching ads instead of paying a subscription fee. All free offerings are created through a value exchange. Let’s not be mistaken—nothing is truly free. Freebies are simply a form of payment. My expenses become someone else’s income. - Joseph’s “just my thoughts”
In his book Rhetoric, Aristotle identifies three conditions for the persuasion of people: ethos, pathos, and logos. Simply put, ethos is the inherent character of the persuader. Pathos is the emotional state of the persuadee, and logos is the logic of the persuader. The order of importance is ethos, pathos, and logos. If you want to be an influencer, define your identity, nurture yourself, and listen to your reputation, which is 60% and the psychological state of the listener is 30%. Therefore, who and what you are is the most important thing, and the timing synchronized with the psychological state of the persuadee is the second. However, the inferior people are more obsessed with logic and are more convinced. They define people and judge the world based on whether someone is right or wrong. Then they will continue to live a life of 10% inferiors. - Joseph’s “just my thoughts”