Advertising is a unique service business. When limited to the Internet, platform operators gather users and allow them to access the platform for free in exchange for viewing advertisements. In reality, users are not accessing the platform for free; instead, the advertiser pays for it. In other words, users do not fulfill any obligations regarding platform use, while the advertiser assumes those obligations and gains profit by notifying and exposing themselves to the user. The platform operator fulfills its obligation by providing the advertising medium to the advertiser, but does not guarantee the advertisement’s success and is not accountable for the outcomes of the business. Advertising represents one of the few unique transaction structures in the world that satisfies the utility of each party without necessarily attributing benefits to the counterparty meant to receive them. Such an unusual transaction structure has been rare throughout human history. Although the advertising indu...
Not running out of time, but it's hesitation to make your priority what's most important with a stressful mind by yourself. However, even if you have made a decision your priority when you feel a lack of time, you're taking a burden beyond your capacity or yet to equip the proper system to carry it out. Neither is desirable. Not all of them are, but most of the time, you tend to be poor if you're busy for no reason. You may be busy for a while, but you should be alert to stay busy because it's easy to lose your health, to lose your money, and eventually to lose your people. - Joseph’s “just my thoughts”