Joseph's "Just My Thoughts"

Advertising is a unique service business. When limited to the Internet, platform operators gather users and allow them to access the platform for free in exchange for viewing advertisements. In reality, users are not accessing the platform for free; instead, the advertiser pays for it. In other words, users do not fulfill any obligations regarding platform use, while the advertiser assumes those obligations and gains profit by notifying and exposing themselves to the user. The platform operator fulfills its obligation by providing the advertising medium to the advertiser, but does not guarantee the advertisement’s success and is not accountable for the outcomes of the business. Advertising represents one of the few unique transaction structures in the world that satisfies the utility of each party without necessarily attributing benefits to the counterparty meant to receive them. Such an unusual transaction structure has been rare throughout human history. Although the advertising indu...

Every business has competitors, and succeeding in business means achieving victory over the competition. Winning the competition implies creating a monopoly. One of the most traditional methods of monopolizing the market is offering rebates to buyers, often referred to as a ‘bribe,’ which is illegal. The reason monopolies are so harmful is that they infringe on customers’ choices and benefits, as opposed to merely allowing one company to dominate the market. Facebook acquired Instagram and the messaging app WhatsApp to eliminate its competitors. Although Facebook is primarily a social media platform, why would it consider WhatsApp a competitor? Because WhatsApp provides group chat services to clients, and if it expands, it could easily transition into a social media platform. - Joseph’s “just my thoughts”

There is a saying that bears perform tricks and their owners have money. Ownership, and thus rights, are powerful when they become a platform. The odds of making vast sums of money from video creators are small. However, most of them need video editing, regardless of their profits. In fact, rather than making money for video creators, video editing software companies make money. There are far more ads in job openings asking for editors than for video creators. The more online shopping malls there are, the more money delivery companies make. Since business is a competition within finite conditions, the primary virtue of business is to be in the best position above all else. It must be hard to get into the wrong line and compensate for it with something else. - Joseph’s “just my thoughts”