According to author and leadership consultant Simon Sinek, our brains don’t understand the concept of negativity. For example, giving a negative command to yourself, “Don’t think of elephants!” doesn’t mean you don’t think about elephants; instead, it emphasizes thinking about elephants. It means that “do this!” rather than a negative command of “don’t do it!” leads to a behavior-oriented change in humans. If you use negative expressions when asking or begging someone, you are likely to be rejected or fail. “Eat at the table!” is more likely to result in cleaning the house than “Don’t eat on the sofa!” - Joseph’s “just my thoughts”
In a rapidly evolving technological market, companies thrive not by producing durable, long-lasting products but by continuously innovating new models. If car manufacturers create vehicles so robust that customers drive them for over 30 or 40 years, those companies risk failure. Therefore, product cycles are crucial in manufacturing: if they are too short, trust is lost; if they are too long, bankruptcy follows. Nevertheless, newcomers often aim to make them more robust. - Joseph’s “just my thoughts”