Optimization: Adjusting something to reach its best state for a specific purpose. We often think that the fastest and strongest options are the best. The fastest way down a slope isn’t a straight line, but a parabola that naturally connects high and low points. A sniper can cause more lethal wounds at 400 meters than at 200 meters. Although the bullet travels faster at 200 meters, the wound size isn’t as large, and at 400 meters, the slower-moving bullet over a longer distance causes more friction as it passes through the wound, resulting in more severe injuries. In every situation, there is an optimal choice suited to the goal. Trial and error are useful for finding this optimization. - Joseph’s “just my thoughts”
One of the easiest businesses in the world is the sale of fear. Fear is closely tied to how we survive, but safety is an emotion that comes after survival. Therefore, avoiding fear is prioritized over staying safe. Hence, many entrepreneurs are easily tempted to fear-market "OOO FREE". In other words, "OOO FREE" means "maybe someone else has it" instead of "I don't have it," and the conclusion is that this conduct sows fear in the public. - Joseph’s “just my thoughts”