One of the purposes of commerce is to build strength. Gaining wealth gives us power, which is the ability to influence others. There are three main types of power: first, power gained through coercion or threats; second, power obtained through payment or inducement; and third, power gained through attraction. The power obtained through coercion, threats, payment, or inducement—that is, force or tactics—is called ‘hard power,’ while the power gained through ‘attraction’ without using force is called ‘soft power.’ Additionally, the ability to effectively achieve your goals using coercion, payment, and attraction is known as ‘smart power.’ Depending on the situation, we may need all three types; however, soft power is something that everyone admires. - Joseph’s “just my thoughts”
In 2002, Nobel Prize-winning economist Daniel Kahneman conducted an experiment called the “Dictator Game”. It was 1986. One of the two subjects was given $20 to share with the other. The first condition was that the recipient could exercise his veto power if he did not like the distribution ratio, and then, the ruler ensured that the giver did not have the money. The second condition eliminated the veto. In the first condition, most people who gave money were divided in half. In the second condition, however, the giver had about 70% and shared only 30%. Most people think of fairness to vested interests between 50% and 70%. But, in some cases, even though the recipient had a veto, the giver had 90% and wanted to share only 10%. At that time, it was beneficial for the recipient to receive at least 10%, but by exercising the veto power, the giver did not have the money either. This is the moment of conflict between justice and rationality. People do not make decisions based on reason alon...