Storytelling: Life revolves around storytelling. Both business and investment depend on it. Every story has a context that should be clear through common sense and logic. Stock prices mirror the story behind trading volume. If you learn to understand these stories, it gives you a benefit in stock trading. The restaurant industry is about storytelling related to service, while sales on Internet shopping sites tell a story about product distribution. Good storytelling can grab people’s attention, entice them, and evoke their emotions. Novels and dramas offer many valuable lessons on how to build wealth, as storytelling is a powerful way to connect with the world. Humans learn and understand through storytelling. - Joseph’s “just my thoughts”
The reorientation and expansion of a business should be planned and decided in terms of customer synergies, not company synergies. It may be more successful to offer a customer who buys apple jam an extra slice of bread to spread it on than to provide a customer who buys apple jam an extra jar of peach jam. It's easier for the jam seller to give away an extra jar of jam, but for the customer, the bread is more valuable than the jam. - Joseph’s “just my thoughts”