Antibiotics are agents that eliminate bacteria. Since bacteria are living organisms, they can develop resistance when individuals misuse antibiotics, resulting in so-called “resistance.” Consequently, antibiotics are not always effective against bacteria. The widespread use of antibiotics can diminish the chances of treating future patients by fostering bacterial resistance. Therefore, pharmaceutical companies that produce antibiotics establish ethical guidelines for fair market competition. It is advisable to administer one antibiotic to target a specific bacterium. However, developing a new antibiotic and achieving profitability typically takes about 20 years, presenting a daunting challenge. Additionally, some individuals aggressively market health supplements, often disregarding ethical considerations. Those involved in health and wellness must exercise great care. - Joseph’s “just my thoughts”
Believing that customers and consumers are identical can be misleading. These two terms are fundamentally different. For instance, parents don’t purchase a diaper after trying it on themselves, and pet owners don’t eat pet food before buying it. When the buyer is distinct from the actual user of the product, it’s crucial for sellers to approach product strategy and purchasing considerations with this distinction in mind. Often, we engage in business without fully understanding the nature of the products involved, which can lead to failure. - Joseph’s “just my thoughts”