For a good to be distributed in the market, it must have value. Its value stems from several factors. In a complex world where networks and communication have advanced, values are assigned to groups with similar preferences. So, now, more than in previous eras, business is more prominent in the mania class, such as online clubs. The same applies to digital assets like NFTs. Ultimately, to be recognized for an unseen value, it must first be distributed by a group with the same preference that recognizes that value. Therefore, digital assets are mainly created by clubs, and to be acknowledged for their worth, the story behind the digital asset is absolutely essential. Storytelling has always been a very important asset. - Joseph’s “just my thoughts”
DuPont, a global chemical company, has one core value: Safety. The company is well known for adhering to its core values which stem from its historical background. DuPont began as a gunpowder manufacturer during the American Civil War. In 1884, DuPont's CEO, Lammot du Pont, was killed in an explosion. This accident stimulated the catalyst for DuPont's realization that safety should be a core value of the company. Here's a true story as an example. Two DuPont employees were on an overseas business trip and needed to take a taxi to a meeting, but the taxi only had seat belts on the passenger side. They would be late for the meeting, but DuPont policy dictated that only one person be put in the cab while the other took a different cab. Core values represent a company's identity and mission, and complying with them is a crucial challenge for any organization. - Joseph’s “just my thoughts”