Marathon runners rarely smile before, during, or after the race and usually have a very serious expression. If there were aliens, everyone who participated in the marathon might be considered a criminal because they don’t look happy. Humans think they only enjoy happy and joyful work and avoid hard, painful work, but in reality, human motivation is more complex. Even if something is hard and painful, it’s not as simple as just participating in marathons. Humans do not act solely based on joy and happiness. If humans can find meaning in life and experience progress even when it’s difficult, they are willing to do it. - Joseph’s “just my thoughts”
If a New Zealand fisherman catches a seabream in New Zealand, he makes a profit of $9 per kilogram, but if a tourist catches it, $88 goes back to New Zealand. This is because to fish a seabream, the tourist has to spend money on flights, hotels, and all sorts of rentals. The opportunity cost and value-added will change as B2B becomes B2C. - Joseph's "just my thoughts"