An important aspect of understanding your business ecosystem is knowing your position within it (positioning), whether you hold a higher or lower (subordinate) role, and whether your offerings are substitutes or complements. Netflix started as a DVD rental service. With the rise of online streaming, Netflix saw it as a replacement for DVD rentals. Kimbap and Ramen are complementary goods, but Ramen and Udon are substitutes. This is why, even when setting up a snack bar, paying attention to the menu is crucial. Complementary goods increase sales, while substitutes are more likely to lead to no change or even a decline in sales. - Joseph’s “just my thoughts”
Vaccines have allowed people to travel worldwide. Migration and population density are benefits of vaccines. When vaccines failed to curb the epidemic, the “space” ultimately addressed the epidemic. This history is why maintaining “social distance” is essential. Hunting requires one million square meters to secure a person’s livelihood, but urbanization restricts many individuals from accessing such vast spaces. On the other hand, if agriculture can address livelihood needs with just 500 square meters, and its efficiency can increase by 2,000 times, then the perspective on the epidemic reveals insights about civilization. - Joseph’s “just my thoughts”