Space and Gravity: We understand intangible values like price or worth using spatial and physical metaphors: high or low, rising or falling. Although intangible value has no physical properties, we mentally map it onto ideas of space and gravity. For instance, we imagine a lowest point for value, equating a price drop with a sharp fall and a rise with a slow climb, as if gravity is at work. This illustrates that our thinking applies the rules of space and gravity to even the most abstract concepts. - Joseph’s “just my thoughts”
In addition to the humanities, the natural sciences are very helpful in business and management. While the humanities provide human-centered insights, the natural sciences offer as neutral a view of the world as possible. Without the perspective of the world, we can't know the world. Biology gives us an understanding of how organizations and ecosystems work. Physics provides us with a comprehension of the nature of space, the nature of time, and the dynamics of relationships. Knowledge expands the world as we know it. - Joseph’s “just my thoughts”