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Just my thoughts #0170

The Japanese restaurant “Hyakushokuya” doesn't hire passionate people. The first recruiter was someone who left out his resume. There are only three menus, and only 100 bowls are sold daily. It's simple, so you learn things in a week even if you're not an expert. Still, the average daily revenue is 130,000 yen. The book's title published by founder “Akemi Nakamura” is “Let's Reduce Sales.” Against performance-oriented management policies. They want reasonable management activities suitable for fractions without overdoing it. However, it was the best-selling company during the Covid-19 pandemic crisis. - Joseph’s “just my thoughts”

Just my thoughts #0166

I meet a lot of entrepreneurs from very different fields. All of them have one thing in common. They do not know the nature and essence of their business. Especially in the case of technology-based enterprises, technology is seen as a means to make money. Surprisingly, however, it is often the case that building and managing human relationships, rather than technology, is the core of the business. By separating technology from customer management and collaborating with other business people, I can see an increase in their performance. Instead, they have to give up greed and start. Then their performance is proportional to the amount of patience. - Joseph’s “just my thoughts”

Just my thoughts #0046

The reorientation and expansion of a business should be planned and decided in terms of customer synergies, not company synergies. It may be more successful to offer a customer who buys apple jam an extra slice of bread to spread it on than to provide a customer who buys apple jam an extra jar of peach jam. It's easier for the jam seller to give away an extra jar of jam, but for the customer, the bread is more valuable than the jam. - Joseph’s “just my thoughts”

Just my thoughts #0045

We all know that seeing your business through the eyes of your customers increases your chances of success. But most of us mistakenly think we're seeing it from the customer's perspective while we see it as a supplier rather than a customer. Uber and Airbnb executives regularly use their services as customers. Try getting your family to buy your product or service. The more non-face-to-face the transaction, the more detailed the information the customers have about the sellers. If not about the product information, at least about the purchasing information. It doesn't matter how good your product is if they don't buy it, that's it! - Joseph’s "just my thoughts"

Just my thoughts #0007

"Discount" is the sacrifice of the value-added you have created. Failure to produce Value Added will result in no profit, and there is a greater chance that the net worth will decrease as much as the profit that has been reduced. The problem is the customer. "Discounting from the start" and "selling at a discount" are strictly different for customers. Neither can do it right if the sellers don't know the "cost". Surprisingly, many businessmen do business without knowing the value they add and the cost. - Joseph's "just my thoughts"