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Just my thoughts #0631

Free Effect. A new ice cream company in India has set up free ice cream vending machines on the streets to promote its brand. Result? People lined up at a very long distance in front of the vending machine. It was raining then, and the people in line went to a convenience store to buy umbrellas, then lined up again. Umbrellas cost much more than ice cream. However, people kept lining up. Cheap and free are two completely different concepts. When the price is low, sales increase slightly, but when it is free, an extraordinary dimension of the problem arises. It’s a privilege, so consumers are willing to pay a higher price to get something for free. Free is not a matter of reason; it is a matter of emotion. - Joseph’s “just my thoughts”

Just my thoughts #0090

Cognitive science states that humans communicate with 30% of "linguistic information" and 70% of "non-linguistic information." Suppose you study something to acquire information, focusing on it with conscious awareness. In that case, any activity you engage in unconsciously throughout your daily life is "playing." It is challenging to maintain focus on a task for an extended period. However, engaging in play adds enjoyment to intellectual pursuits, allowing for sustained attention. Studying in a limited capacity will only make you proficient in specific areas, but play can facilitate a more comprehensive and nuanced understanding. Parents often err by separating study and play, they are two sides of the same coin. - Joseph’s “just my thoughts”