Only humans are the sole creatures on Earth that cook. The starting point of all cooking is the use of fire. Why do humans use fire? The nutrient absorption rate of raw potatoes is 51%, while boiled potatoes have a rate of 95%. Beef-specific proteins are 4 times more digestible when heated. Good digestion allows for greater energy extraction. Apes chew their food for 6 to 8 hours a day, but humans chew for less than an hour. As a result, the human intestines are only two-thirds shorter than those of apes. In contrast, the human brain is larger. The human brain is the most efficient organ for energy in the body. In fact, species of apes with larger brains have smaller intestines, while those with larger intestines possess smaller brains. This is referred to as the “exchange relationship between the brain and the intestine.” Eating boiled foods indicates cooking. This single factor decisively distinguishes humans. Don’t underestimate the significance of cooking. - Joseph’s “just my thoug...
In the early 2000s, “Dove” felt a decrease in sales and a deterioration in brand image. In 2004, Dove launched a campaign to improve its brand image. That was the Dove's Real Beauty Campaign. It was the portrait drawing event that evoked the greatest repercussion. A montage artist from the San Jose Police Department who couldn't see the model drew a portrait of a customer Dove, firstly, explained the impression of the customers themselves, and then secondly, explained by someone who saw them to the montage artist to draw their portraits. The portraits others saw and described were more beautiful than those they expressed themselves. “You are more beautiful than you think.” Yes, this is the truth. - Joseph’s “just my thoughts”