I advised a CEO to read books regularly. But he said he didn’t even have time for reading because of his business. I didn’t tell him to read a lot; I only suggested that he do it on a regular basis. It’s not easy to start with a large amount, but it’s easy to give up or refuse to continue. Still, doing a small amount consistently is also difficult, but the goal is to build a habit. Reading is an extension of management activities that managers must do, not because they have time to spare, but because neglecting it can harm management by limiting their knowledge of the world and others’ experiences. Of course, reading doesn’t guarantee success or prevent failure. However, there’s no doubt that it’s the most fundamental activity that can help individuals grow and organizations thrive through the knowledge and experience gained from reading. A fool fills 100% of his life experience. A wise man fills it with 1% inspiration, 29% reading, and 70% implementation. - Joseph’s “just my thoughts”
One of the most important essentials of business is cognitive dissonance resolution. When researching who watches the Ford Motor Company commercials the most, the results are not potential customers but purchased customers. They want to confirm that their decisions were right or to receive continuous support after their purchases. Because we can never go back to the past, getting confirmation and support from someone makes us easy and comfortable beyond our regrets. So the company's strategy should focus on repurchasing the existing customers, not the new ones. In many business cases, businessmen should avoid assumptions or predictions. We shouldn't run a business depending on our thoughts only. - Joseph's "just my thoughts