We usually think of “investment” as giving effort or money to someone. But investing is more about exchanging what you have for some value, and the object of the investment has some worth rather than just giving something away. Some exchanged values can be monetary or moral. If I swap my cash for moral and social benefits, it becomes a religious or social contribution. However, if the object of exchange is an asset with a specific monetary value or potential for profit, it is an economic investment. The world is designed to facilitate some form of value exchange. The main idea of investing is to trade low volatility for high volatility and then switch back to low volatility over time. The former is called an investment, and the latter is called an exit. Cash tends to be less volatile, while stocks and digital coins are very volatile. By exchanging assets with small volatility, stability is maintained, but wealth is not necessarily increased. - Joseph’s “just my thoughts”
One of the most important essentials of business is cognitive dissonance resolution. When researching who watches the Ford Motor Company commercials the most, the results are not potential customers but purchased customers. They want to confirm that their decisions were right or to receive continuous support after their purchases. Because we can never go back to the past, getting confirmation and support from someone makes us easy and comfortable beyond our regrets. So the company's strategy should focus on repurchasing the existing customers, not the new ones. In many business cases, businessmen should avoid assumptions or predictions. We shouldn't run a business depending on our thoughts only. - Joseph's "just my thoughts