A price starts with a ‘declaration,’ is maintained by people giving credit to it, and fluctuates with the laws of supply and demand. The starting point of the price is not determined by people’s recognition, but by my own insistence. In other words, if you cannot assert yourself, you cannot start a business, and even if you sell your labor, you cannot receive a proper salary. Value formation is not a matter of good or bad abilities, but rather about being assertive. If you are not good at asserting your own price, even if you have excellent abilities and skills, then you have to live by the values set by others. - Joseph’s “just my thoughts”
One of the most important essentials of business is cognitive dissonance resolution. When researching who watches the Ford Motor Company commercials the most, the results are not potential customers but purchased customers. They want to confirm that their decisions were right or to receive continuous support after their purchases. Because we can never go back to the past, getting confirmation and support from someone makes us easy and comfortable beyond our regrets. So the company's strategy should focus on repurchasing the existing customers, not the new ones. In many business cases, businessmen should avoid assumptions or predictions. We shouldn't run a business depending on our thoughts only. - Joseph's "just my thoughts