Future and Attitude : My current attitude toward the future shapes my outlook on it. How I perceive the future influences my actions and mindset now. By analyzing past experiences, I identify patterns that help me compare and validate my expectations and predictions for the future . In other words, the past serves as material for judging the future. Therefore, my judgments and current behavior stem from reflecting on the future I have already envisioned . If I don’t decide on my outlook and attitude toward the future, my present self remains undefined. This is known as ‘CONFLICT.’ Today, an unclear future coexists with past experiences that form specific patterns. Why is time important? Because to exist in the present, both past and future must be simultaneously present. If these two tenses are not reflected now, decision-making stalls , and conflict continues due to its effects. - Joseph’s “just my thoughts”
In 2019, the coffee shop franchise Banapresso had 47 branches in Seoul, 35 of which were concentrated in the Gangnam and Seocho districts. There were even other Banapresso stores within 200 meters of each other. It was denser than Starbucks. 100% of orders were placed through kiosks and mobile apps. The elders thought it would be hard to place an unattended order, but when they tried it, they were impressed with how seamlessly they were connected to the register. An Americano costs KRW 1,500 (about USD 1.27). There was only one employee. Everything was ordered at the touch of a button and the coffee was served within 40 seconds. All the bread was made at a nearby headquarters and distributed in batches. Banapresso was the antithesis of a traditional coffee franchise. Its parent company is an IT company that operates a ride-hailing app. The same business can be completely transformed into a different business model, due to the interpretation and context. - Joseph’s “just my thoughts”