“This shampoo prevents hair loss,” and “Do your drains get clogged often? Change your shampoo!” Which of the two messages is better? Both messages appeal to the shampoo’s effectiveness in reducing hair loss, with the former addressing the person experiencing this issue, and the latter targeting all family members, including him. Depending on how one interprets the impact of preventing hair loss, the sales results can vary significantly. Some view it as maintaining a good appearance, while others see it as a matter of hygiene and convenience. Linking product benefits to public interest offers many advantages. - Joseph’s “just my thoughts”
With social media, we assume that we see and hear what we want to see and hear. But the truth is, we see and listen to what the system shows and listens to us. Uncontrolled systems distort inefficiencies and the purpose for which they were created. So the algorithm is loaded into the system. We do not enjoy freedom. It is only considered "free" in the context of control. - Joseph’s "just my thoughts”