The identity of the messenger is more important than the message itself. In other words, it’s crucial to consider whether the messenger’s identity is reliable. It matters more to others that they know who I am and recognize me than how well I have built relationships and interacted with them. Identity begins with my proclamation, and credibility only emerges when others acknowledge that proclamation. If there is a significant gap between my declaration and how others perceive me, I will need to invest considerable time and money to bridge that gap. Similarly, if there is a significant discrepancy between the message I intend to convey and my declared identity, it also requires a substantial amount of time and money. Consumers are acutely aware of these differences, yet they often remain silent about them. Asking others to share their inner self-assessment is as burdensome as expecting them to reveal their true selves. - Joseph’s “just my thoughts”
Human activity was limited when the world paused due to the pandemic, and interactions plummeted. People openly admitted that they were struggling financially. Wealth creation is the core purpose of an economy. Wealth is created through exchange. Exchange is the only way wealth is created. Things are only priced through an exchange. The pandemic has irrefutably demonstrated that activity fosters exchange. If you want to gain wealth, you must be active. Even if you're not dynamically active, you must be statically active. Keep being active! Never stand still! - Joseph’s “just my thoughts”