We don’t care about money deposited in the bank. If we ask the bank for money, I believe they will certainly return my funds. However, as shown by Lehman Brothers ’ bankruptcy during the 2008 financial crisis, banks cannot guarantee 100% of depositors’ money. In South Korea, according to the Depositor Protection Act, only 100 million won (about USD 71,000) is protected, including principal and interest per person. Anything beyond that is actually at risk. In other words, money deposited in the bank is vulnerable to losing the principal. Investing means willingly accepting the risk of losing the principal while seeking profit. Whether we like it or not, we are always investing in our daily lives. Just because a risk doesn’t materialize doesn’t mean it’s gone. - Joseph’s “just my thoughts”
Starbucks Korea sells a 355ml tall size cup of Americano at KRW 4,500. It contains 3.5% solid matter to at least manifest tastes and flavors. The rest is just WATER. We should simultaneously drink 96.5% of the water to get just a few 3.5% together. The average production cost of 1ml of tap water in Seoul is KRW 0.00051. That's the same as paying about KRW 4,000 for a cup of tap water of about 350ml. We would think of how much we make money by selling coffee, but it's our misunderstanding. As an excuse for a few solid matters of "coffee", they're selling tap water at the unbelievable price of over KRW 4,000. They're making money with the cheapest solvent 'WATER', not 'COFFEE'. But almost all businessmen are trying to sell the solid matters of 3.5% at a high price. The reason, businessmen cannot make money is they make the wrong selection which cannot make money since the beginning. The making structure is first, and the effort is second. - Josep...