FAST (Free Ad-supported Streaming TV) is gaining attention. It refers to a type of media service where viewers watch ads and access content for free instead of paying a fixed subscription fee to watch movies or shows online. However, strictly speaking, FAST isn’t truly free because viewers must watch ads. In terms of opportunity cost, the viewer pays for the service by watching ads instead of paying a subscription fee. All free offerings are created through a value exchange. Let’s not be mistaken—nothing is truly free. Freebies are simply a form of payment. My expenses become someone else’s income. - Joseph’s “just my thoughts”
Google founder Sergey Brin, one day asked a great question. “What will happen if we give this service for free?” The result was, as we know well, “MONOPOLY”. Google gives employees 100,000 meals a day for free. This is because Google found that providing free meals is more profitable for the company. Initially, a payment system was introduced in the cafeteria. Soon, however, Google changed its mind when it saw the people waiting in line. Google learned the “opportunity cost”. Google's technology is excellent, but they realize it is not about making money. Fate changed when they discovered that the Business Model for that technology made money. - Joseph’s “just my thoughts”