Profits and Rewards: While profit and reward may seem similar at first glance, they are distinct concepts. Profit is more practical than reward and has a genetic basis. Reward, in contrast, offers comprehensive benefits and is aligned with life. For example, if a company promises to give stock options to its employees, that is a reward; however, if the stock option is officially recorded by a resolution of the shareholders’ general meeting, that is a profit. Profit reflects the realization of rewards. Our genes seek profit more than rewards. Nevertheless, rewards also help sustain life. An example illustrating the difference between profit and reward is seen in loss. Gambling and drugs may offer us emotional rewards, but they also show how we can experience diminishing returns by wasting our resources. Profits and rewards are clearly different. Many people confuse the two, which can harm relationships. - Joseph’s “just my thoughts”
The Anchoring Heuristic In 1974, Tversky and Kahneman divided two groups and asked one group to calculate the value of "8x7x6x5x4x3x2x1" and the other group to answer the question "1x2x3x4x5x6x7x8" immediately. The average calculation result of the first group was 2,250, and that of the second group was 512. For both groups, the original answer is 40,320, which is the same. Although they multiplied by the same number, the first group multiplied by the order of the larger number, resulting in a higher baseline adjustment, while the second group did the opposite. When we judge and make decisions, the reference point determines the extent and direction of our illusion. When we live, we have to deal with these fallible human beings. - Joseph's "just my thoughts"