FAST (Free Ad-supported Streaming TV) is gaining attention. It refers to a type of media service where viewers watch ads and access content for free instead of paying a fixed subscription fee to watch movies or shows online. However, strictly speaking, FAST isn’t truly free because viewers must watch ads. In terms of opportunity cost, the viewer pays for the service by watching ads instead of paying a subscription fee. All free offerings are created through a value exchange. Let’s not be mistaken—nothing is truly free. Freebies are simply a form of payment. My expenses become someone else’s income. - Joseph’s “just my thoughts”
The Anchoring Heuristic In 1974, Tversky and Kahneman divided two groups and asked one group to calculate the value of "8x7x6x5x4x3x2x1" and the other group to answer the question "1x2x3x4x5x6x7x8" immediately. The average calculation result of the first group was 2,250, and that of the second group was 512. For both groups, the original answer is 40,320, which is the same. Although they multiplied by the same number, the first group multiplied by the order of the larger number, resulting in a higher baseline adjustment, while the second group did the opposite. When we judge and make decisions, the reference point determines the extent and direction of our illusion. When we live, we have to deal with these fallible human beings. - Joseph's "just my thoughts"