Pricing Power : The phenomenon where the value of money falls below the price of goods is called inflation , and it is said we are currently in an era of inflation. However, it’s not that simple. Inflation is realistically characterized by prices not rising all at once during an inflationary period but rather increasing rapidly for some items and slowly for others over several years. This phenomenon is known as the ‘ Cantillon Effect .’ In other words, inflation is neither uniform nor regular. Conversely, when prices fall below the value of money, it is referred to as deflation . To survive deflation, companies must innovate, often by reducing costs and expenses. During inflation, rising costs must be passed on to other economic agents through increased prices, a concept known as Pricing Power. Since companies cannot pass on all the rising costs, many go bankrupt during periods of inflation. - Joseph’s “just my thoughts”
Wagons are believed to have been first created in western Asia around 3500 BC. Initially, because the wheels were disc-shaped, they were pulled by cattle due to their heaviness. However, after the invention of spoke wheels , horses could pull the wagons because they were lighter. Naturally, there was a big difference between the speed of a wagon pulled by cattle and one pulled by a horse. This led to a decrease in travel time. A minor adjustment to the spoke design sparked a significant change in human civilization . Nearly all innovations start small, but even the tiniest change can have enormous consequences. Many unseen factors contribute to this innovation in our lives. - Joseph’s “just my thoughts”