Egoistic Mind. Traditional education that emphasizes social interaction often views ‘selfishness’ as a negative trait. However, selfishness is a necessary component for survival. The problem arises when selfishness is solely focused on oneself, as it can damage social bonds and community life. I believe that selfishness and sociality are qualities that should be balanced and complemented, not seen as mutually exclusive. Ultimately, selfishness should align with social interests. I call this positive form of selfishness “altruistic selfishness.” It means making choices that satisfy your own needs first, but ultimately acting in a way that promotes happiness for both yourself and your neighbors. - Joseph’s “just my thoughts”
In the early 2000s, “Dove” felt a decrease in sales and a deterioration in brand image. In 2004, Dove launched a campaign to improve its brand image. That was the Dove's Real Beauty Campaign. It was the portrait drawing event that evoked the greatest repercussion. A montage artist from the San Jose Police Department who couldn't see the model drew a portrait of a customer Dove, firstly, explained the impression of the customers themselves, and then secondly, explained by someone who saw them to the montage artist to draw their portraits. The portraits others saw and described were more beautiful than those they expressed themselves. “You are more beautiful than you think.” Yes, this is the truth. - Joseph’s “just my thoughts”