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Showing posts with the label Dove

Just my thoughts #0546

Understanding what one belongs to is knowledge derived from personal experience. In fact, the experiences of others can provide a more accurate understanding of your place in the world. A third-party perspective is crucial for problem-solving. The viewpoint and position of an outsider, rather than my own, enable me to comprehend my situation most objectively. A solution lacking objectivity is likely to lead to the repetition of problems and may render them unsolvable forever. When I ascend the mountain and gaze down at the town I live in, I notice things I’ve never seen before. Significant progress occurs when a third-party perspective is applied. - Joseph’s “just my thoughts”

Just my thoughts #0095

In the early 2000s, “Dove” felt a decrease in sales and a deterioration in brand image. In 2004, Dove launched a campaign to improve its brand image. That was the Dove's Real Beauty Campaign. It was the portrait drawing event that evoked the greatest repercussion. A montage artist from the San Jose Police Department who couldn't see the model drew a portrait of a customer Dove, firstly, explained the impression of the customers themselves, and then secondly, explained by someone who saw them to the montage artist to draw their portraits. The portraits others saw and described were more beautiful than those they expressed themselves. “You are more beautiful than you think.” Yes, this is the truth. - Joseph’s “just my thoughts”