Moderation. Greed and despair stem from the same root: excessive desire. In investing, profits and losses are unpredictable, and the chance of losing is usually higher than the chance of gaining. It’s natural to want to make big profits with minimal damage, but the truth is that it’s not always possible. Ultimately, a disciplined person stays moderate through both profit and loss. It all requires courage. Temperance fosters consistent investment behavior. Without persistence, achieving great things in any area becomes difficult. It’s not easy, but in investing, only those who can stop and accept gains and losses as they happen are true winners. Greed is simply the seed of downfall. - Joseph’s “just my thoughts”
In the early 2000s, “Dove” felt a decrease in sales and a deterioration in brand image. In 2004, Dove launched a campaign to improve its brand image. That was the Dove's Real Beauty Campaign. It was the portrait drawing event that evoked the greatest repercussion. A montage artist from the San Jose Police Department who couldn't see the model drew a portrait of a customer Dove, firstly, explained the impression of the customers themselves, and then secondly, explained by someone who saw them to the montage artist to draw their portraits. The portraits others saw and described were more beautiful than those they expressed themselves. “You are more beautiful than you think.” Yes, this is the truth. - Joseph’s “just my thoughts”