Skip to main content

Posts

Showing posts with the label Dove

Just my thoughts #0649

Stock investment is categorized into short-term and long-term strategies. As with all investments, the success of an asset is determined at the time of purchase, not when you sell it. Short-term investing involves buying stocks at low prices, while long-term investing focuses on buying based on the overall price trend. These two approaches embody different investment philosophies. The first factor to consider when developing an investment strategy is time—the duration of the investment. Valuation and investment methods vary depending on the length of the investment horizon. - Joseph’s “just my thoughts”

Just my thoughts #0095

In the early 2000s, “Dove” felt a decrease in sales and a deterioration in brand image. In 2004, Dove launched a campaign to improve its brand image. That was the Dove's Real Beauty Campaign. It was the portrait drawing event that evoked the greatest repercussion. A montage artist from the San Jose Police Department who couldn't see the model drew a portrait of a customer Dove, firstly, explained the impression of the customers themselves, and then secondly, explained by someone who saw them to the montage artist to draw their portraits. The portraits others saw and described were more beautiful than those they expressed themselves. “You are more beautiful than you think.” Yes, this is the truth. - Joseph’s “just my thoughts”