Consilience. When information is gathered to form knowledge and then used to gain insight through inspiration, it becomes wisdom. The world we live in is now multidimensional and a complex system. You can’t correctly interpret and understand it using only the simple patterns of a limited worldview. After collecting and discarding fragments of information and scattered knowledge, we must reconnect them to discover new patterns. Consilience is the ability to see wisely in a world filled with significant volatility and uncertainty. It’s a world where mistakes are easy to make if we only focus on one side. - Joseph’s “just my thoughts”
In the early 2000s, “Dove” felt a decrease in sales and a deterioration in brand image. In 2004, Dove launched a campaign to improve its brand image. That was the Dove's Real Beauty Campaign. It was the portrait drawing event that evoked the greatest repercussion. A montage artist from the San Jose Police Department who couldn't see the model drew a portrait of a customer Dove, firstly, explained the impression of the customers themselves, and then secondly, explained by someone who saw them to the montage artist to draw their portraits. The portraits others saw and described were more beautiful than those they expressed themselves. “You are more beautiful than you think.” Yes, this is the truth. - Joseph’s “just my thoughts”