Emotions : The human brain is mainly connected to emotion-related circuits rather than logical circuits involved in comparison, prediction, reasoning, and judgment. It’s believed that developing circuits for logic and reason is necessary for intelligence , but actually, human judgments and decisions are controlled by emotion-related circuits. Humans need a variety of emotions to think clearly and make well-informed decisions. Inspiration comes from emotions. To succeed in business and invest wisely, you must be emotionally resilient . Emotions need to be active to feel and respond to crises effectively. This is also why you should have abundant access to art . Emotions evolved to be advantageous for human survival. - Joseph’s “just my thoughts”
We all know that seeing your business through the eyes of your customers increases your chances of success. But most of us mistakenly think we're seeing it from the customer's perspective while we see it as a supplier rather than a customer. Uber and Airbnb executives regularly use their services as customers. Try getting your family to buy your product or service. The more non-face-to-face the transaction, the more detailed the information the customers have about the sellers. If not about the product information, at least about the purchasing information. It doesn't matter how good your product is if they don't buy it, that's it! - Joseph’s "just my thoughts"