In our society, there are accepted ways to communicate messages. Messages that don’t follow this format are often rejected or ignored by the public. If CEOs or politicians don’t understand this communication format and fail to deliver their messages effectively, people won’t understand them, which can harm the relationship. Meetings like those of accounting, the board of directors, and general shareholders meetings are examples of these communication formats. We need to learn the correct format first so we can express ourselves clearly. You could attend a swimming competition in a suit, but since it would seem funny, a leader must understand this formality well to be effective. - Joseph’s “just my thoughts”
We all know that seeing your business through the eyes of your customers increases your chances of success. But most of us mistakenly think we're seeing it from the customer's perspective while we see it as a supplier rather than a customer. Uber and Airbnb executives regularly use their services as customers. Try getting your family to buy your product or service. The more non-face-to-face the transaction, the more detailed the information the customers have about the sellers. If not about the product information, at least about the purchasing information. It doesn't matter how good your product is if they don't buy it, that's it! - Joseph’s "just my thoughts"