Connectivity and Opportunity: Opportunities come when you uncover connections that others haven’t seen. Humans create events, which then feed back into the world and cause change. By interpreting and discovering interconnected elements more quickly or differently than others, we open doors to progress. For example, people realized that a multiplex cinema’s competitor was a theme park, not just another cinema—showing how movie theaters and outdoor theme parks were connected. Another case is Lego: while sales were declining, they initially blamed computer games. However, they later discovered the real issue was a shift in children’s play culture. These examples illustrate how recognizing invisible connections boosts your chances of staying competitive. - Joseph’s “just my thoughts”
We all know that seeing your business through the eyes of your customers increases your chances of success. But most of us mistakenly think we're seeing it from the customer's perspective while we see it as a supplier rather than a customer. Uber and Airbnb executives regularly use their services as customers. Try getting your family to buy your product or service. The more non-face-to-face the transaction, the more detailed the information the customers have about the sellers. If not about the product information, at least about the purchasing information. It doesn't matter how good your product is if they don't buy it, that's it! - Joseph’s "just my thoughts"