The Paradox of Development. In 2008, Google created a system to predict flu outbreaks in advance. Initially, the tool accurately forecasted when and where the flu might occur. However, in 2013, a new feature was added that suggested related search terms. As a result, searchers began inputting their queries less carefully, which led to a decline in the system’s predictive performance. Although improvements have been made since then, this example illustrates how enhancements in one area can cause failures in another. Therefore, it seems like we gain by losing, and often lose by gaining. - Joseph’s “just my thoughts”
We all know that seeing your business through the eyes of your customers increases your chances of success. But most of us mistakenly think we're seeing it from the customer's perspective while we see it as a supplier rather than a customer. Uber and Airbnb executives regularly use their services as customers. Try getting your family to buy your product or service. The more non-face-to-face the transaction, the more detailed the information the customers have about the sellers. If not about the product information, at least about the purchasing information. It doesn't matter how good your product is if they don't buy it, that's it! - Joseph’s "just my thoughts"