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Just my thoughts #0742

In the Middle Ages, due to high illiteracy rates, paintings often served as the main medium of communication. Today, media communicates through monitor screens and their pixels. Pixels are rectangular dots created by hardware that combine to form text or images. Currently, the pixel is the smallest unit of media communication. Cryptopunks, NFTs created by Canadian software developers Matt Hall and John Watkinson in 2017, are images composed of rough-resolution pixels. Although their value has increased due to their historical significance, ‘Cryptopunk #7523’ from the series was sold for $11,754,000 at Sotheby’s auction on June 10, 2021, because it conveyed rarity and history through its rough pixelation. This NFT, which utilizes square pixels as a tool, conveys a similar concept to Lego blocks, which are meant to be constructed with blocks. In media, messages are created, distributed, and valued based on the nature of the expression tool. The tool is the message. - Joseph’s “just my th...
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Just my thoughts #0252

The format influences the content. Does coffee served in an attractive cup taste better? Short pants look stylish on some occasions, while others seem tacky or absurd. Why do the same jeans have such varying perceptions? Factors like who wears them, the type of fabric, and the context define their coolness or sloppiness. Effective communication relies on a format that is worthy of quality content.


- Joseph’s “just my thoughts”




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