When you go to the supermarket to buy vegetables, the prices are displayed. The final indicator of all the factors involved in growing the vegetable is its price. That price acts as a signifier. However, the price often changes. What causes the signifier to change? The reason could be the farmer, the climate, the distributor’s situation, or one of these factors might contribute. However, in today’s complex systems, another variable unrelated to vegetable cultivation could also affect the price, such as the COVID-19 pandemic. The result of the interaction of these variables is the price. A change in the previous price points leads to a singularity in the ecosystem. Understanding what that singularity is and why it occurs can help us see the world differently. Depending on the analysis, we either take profits or identify the cause of losses. We should focus on singularities that alter the state of equilibrium. - Joseph’s “just my thoughts”
McDonald’s main menu featured barbecue, and the hamburger was one of 27 items. McDonald’s provided a system for customers to order directly, pick up a hamburger after a while, and serve the food on a plate rather than in a wrapper. When they faced stagnant business, they looked back at the cause and found that 80% of sales came from hamburgers, French fries, and beverages. It took a long time to reduce the menu and switch from plates to wrappers. The past holds back the present and the future. Poor success also involves the burdens of the past.
- Joseph’s “just my thoughts”
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