Connectivity and Opportunity: Opportunities come when you uncover connections that others haven’t seen. Humans create events, which then feed back into the world and cause change. By interpreting and discovering interconnected elements more quickly or differently than others, we open doors to progress. For example, people realized that a multiplex cinema’s competitor was a theme park, not just another cinema—showing how movie theaters and outdoor theme parks were connected. Another case is Lego: while sales were declining, they initially blamed computer games. However, they later discovered the real issue was a shift in children’s play culture. These examples illustrate how recognizing invisible connections boosts your chances of staying competitive. - Joseph’s “just my thoughts”
McDonald’s main menu featured barbecue, and the hamburger was one of 27 items. McDonald’s provided a system for customers to order directly, pick up a hamburger after a while, and serve the food on a plate rather than in a wrapper. When they faced stagnant business, they looked back at the cause and found that 80% of sales came from hamburgers, French fries, and beverages. It took a long time to reduce the menu and switch from plates to wrappers. The past holds back the present and the future. Poor success also involves the burdens of the past.
- Joseph’s “just my thoughts”
Comments
Post a Comment