The market exists in our minds. Spatial and physical markets are exactly aligned with our brain’s perceptions. If you think small, the market remains small, and if you think big, the market expands. To broaden people’s perceptions, my thoughts must first be large and powerful. When my thoughts collide with those of others, perceptions shift, and markets fluctuate in sync with these new perceptions. That’s why we want to use media to send our messages to the public. It’s also why I need to examine my thoughts carefully before developing markets and understanding them. If I think small, the market also shrinks. Think big and powerful. - Joseph’s “just my thoughts”
Most entrepreneurs do not charge their customers for the cost of self-emotional work. However, some business owners charge (or commercialize) their emotions and bill clients. There are various methods for commercializing appraisals, such as charging by the hour, charging by difficulty, and charging by the choice of conditions (options). This is because no culture in real life converts emotions into money.
- Joseph’s “just my thoughts”
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