Even though a country's total population is decreasing, the economic situation could be improved by increasing the total economic activity of the remaining population after the decrease. Of course, there is a statistical population threshold below which this effect occurs. Nevertheless, this effect would not work in the case of a force majeure, such as a natural disaster or the outbreak of war, however, this assumption would be valid because a rapid population decline is a highly exceptional event that would not normally occur. Therefore, an increase in the economic activity of this population should be required during an economic recession. Applying this perspective, for building a solid relationship with your followers on Instagram, the number of followers is less important than the activity between them and you. This is called the "Engagement Rate (ER)".
- Joseph’s “just my thoughts”
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