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Just my thoughts #0806

Opportunity Cost: Making a choice means sacrificing something else at the same time because we can’t have everything. If the value of what is given up is significant, then the choice incurs a relative loss, and it is up to the CEO to recognize this as a cost. In reality, whether I am aware of the opportunity cost or not, it still impacts my current financial situation. However, to calculate profit or loss as an opportunity cost, there must be a future opportunity to forgo the current choice and select an alternative. No one should keep repeating the cycle of giving up and choosing without knowing whether the next decision will be beneficial or not. Giving up is worthwhile only when the next option is good. - Joseph’s “just my thoughts”
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Just my thoughts #0046

The reorientation and expansion of a business should be planned and decided in terms of customer synergies, not company synergies. It may be more successful to offer a customer who buys apple jam an extra slice of bread to spread it on than to provide a customer who buys apple jam an extra jar of peach jam. It's easier for the jam seller to give away an extra jar of jam, but for the customer, the bread is more valuable than the jam.


- Joseph’s “just my thoughts”




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Just my thoughts #0039

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