People say that to succeed, you have to break the frame. But how do you break the frame when you’ve never been locked inside one? Instead, words and actions should be confined within the framework of ‘consistency’ so that the beginning and the end match, earning trust from others. A person grows only when small, essential parts of daily routines are kept within the frame of ‘repetition (routine)’ and the rest are prioritized accordingly. Confining yourself to a specific frame means earning trust through consistency, being recognized for dignity, and developing a routine. This is the process of proving your existence in society. Only after being confined within a frame can you break the big one, elevating life to a new level. That is truly breaking the frame. - Joseph’s “just my thoughts”
The reorientation and expansion of a business should be planned and decided in terms of customer synergies, not company synergies. It may be more successful to offer a customer who buys apple jam an extra slice of bread to spread it on than to provide a customer who buys apple jam an extra jar of peach jam. It's easier for the jam seller to give away an extra jar of jam, but for the customer, the bread is more valuable than the jam.
- Joseph’s “just my thoughts”
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