Netflix initially started as a DVD rental service and grew, but it soon encountered a crisis with video streaming technology. Nevertheless, it wasn’t feasible to abruptly abandon the existing business and transition to a digital distribution model, highlighting the significant conflict involved! Video streaming technology is not a complementary service to DVD rental; rather, it serves as an alternative. When expanding or improving a business, it’s crucial to clearly understand the defining attributes of the target product or service. Burgers and french fries complement each other, while burgers and chicken sandwiches are substitutes. - Joseph’s “just my thoughts”
Originally, the Louis Vuitton suitcase had no wheels. The ancient journey was the exclusive possession of the nobility and the rich. It was hard to go alone because there was a lot of luggage to travel with, so it was usually possible for people who could handle servants. Therefore, there was no need for wheels in the bag then. Popularized travel is a product of the late 20th century. When we look at the wheel of a suitcase, we have to be able to look at history and class together. And we should be able to see the essence of luxury goods.
- Joseph’s “just my thoughts”
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