Language has a grammar for communication. In other words, there is a form, and communication is only possible when society agrees on that form. Therefore, in communication, form is often more important than content. Different fields in society use different grammars and preferred language styles. For example, there are separate grammars and vocabularies used in law, and the same goes for marketing. This is especially common in advertising and public relations, where the form is usually more important than the content. In a world where focusing only on the form can seem showy, and emphasizing only the content can cause communication problems. - Joseph’s “just my thoughts”
Tendency: The force that maintains a phenomenon’s movement in a consistent direction. Therefore, as long as this tendency persists, the future can be predicted within certain limits. When tendencies change, so does the future. The surest way to get wealthy is to know the future first. Of course, just knowing the future isn’t enough. Still, it’s clear that those who see the future faster and have a wealth of knowledge will have an advantage in competition. In society, people operate under a common direction that its members agree upon and believe in, and they have the power to maintain that direction. For example, a brief fashion trend, the ongoing rain during the rainy season, or the inertia in physics that keeps an object moving at the same velocity unless acted upon by an external force. Once a force moves in a specific direction, it tends to continue in that direction. By carefully reading trends, you are more likely to build wealth or achieve social success. - Joseph’s “just my tho...